For the second year in a row, NFL players will wear pink to honor Breast Cancer Awareness Month. Starting in Week 4 of the 2010 NFL season, 30 NFL teams will be hosting pregame and in-stadium initiatives to raise awareness about breast cancer. Many NFL players will be getting in on the act as the league has allowed players to wear pink accessories during games. How AWESOME is that?Licensed NFL merchandisers like Nike, Reebok, Adidas and Gatorade are also making pink gear and souvenirs for fans, with some of their proceeds going to breast cancer charities.
Pink Waterfalls?! Yessss your seeing right! As part of the Buffalo Bills’ efforts to support Breast Cancer Awareness month and the NFL’s Crucial Catch campaign, the Niagara Falls have gone pink. Of course, players throughout the league have also gone pink, wearing pink cleats and gloves and other gear during NFL games this month. 
Before the Bears-Giants game on Oct. 3, 2010, pop star Kelly Rowland sang the national anthem accompanied by 125 breast cancer survivors who formed the shape of a ribbon at the 50-yard line. The team also handed out thousands of pink glow necklaces to fans attending the game.
Check out those gloves and shoes!! I think this may be the only month I "actually" watch football! Pink on the FIELD = Priceless!!!!
Several NFL players will wear pink shoes, tapes or other accessories to remind viewers that October is Breast Cancer Awareness Month. Players will wear a pink ribbon sticker on the back of their helmets (as seen below).
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